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About Us

At Simply Skin, enjoy a warm and inviting spa environment where you can be renewed and rejuvenated by the many services offered. Our licensed estheticians take great care in ensuring that your service is customized and focused on your specific skin care needs, while using the highest quality products. Request an appointment now.

Susan Bell - Owner/Esthetician

Sue Bell, licensed esthetician and cosmetologist, opened Simply Skin Esthetics in Santa Cruz in 2007. With over 35 years of experience in the industry, Sue brings knowledge, attention to detail, and a true passion for helping her clients feel better about their skin. Her specialty as a skincare mentor is creating treatment plans for clients involving lifestyle, skin care, and the right products.
Sue's journey of continued education in the latest treatments and skincare ingredients led her to develop Susan Bell Skincare. Her complete skincare line addresses a variety of skin types—from oily, dry, and combination to acne, problem, and aging. Sue is proud to share her results-oriented, nontoxic, sulfate/paraben-free skincare products with her clients and is especially satisfied to see the successful results.
As a fifth generation Santa Cruz native, Sue loves working in this beautiful place she calls home.

"Sue is one of the most talented and knowledgeable Estheticians I've ever worked with. My skin never looked better!" ~ Lisa Johnston, San Jose
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Jennifer Heath - Esthetician

Jennifer has lived in Santa-Cruz her entire life and now enjoys raising her two young sons in this beautiful area. She has been in the beauty industry for the past 27 years, specializing in dermal rejuvenation for over 12 years. Jennifer has been in skin care in many different venues, including owning her own spa for 9 years, and working as a licensed paramedical esthetician alongside a physician. Jennifer enjoys being able to use her extensive knowledge to help her clients achieve amazing results. From anti-aging facials to treating acne and minimizing scarring, Jennifer is equally impressive.

"Jennifer is a wonderful Esthetician. I trust her completely with my skin care and have for over 10 years. Deep cleansing, microdermabrasion, a vitamin c peel - absolutely the best. I consider Jennifer my personal skin care professional." ~ Claudia Weeks, Santa Cruz
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